The A-Classes global positioning is #JustLikeYou. So during the South African Pride Festival, we decided to use the 64 interior lights of the A-Class to show the world just how diverse #JustLikeYou really is.
Publicis Emil
ECD: Donovan Bryan | CD: Neil Meyer | Social Lead: Alasdair Easton | Copywriter: Jonathan Dennis
Copywriter: Nick Watts | Copywriter: Kaylee Germann | Art Director: Richard Thompson
![](https://cdn.myportfolio.com/fe5608e0a6402817f31504bce60f4672/c9bd013e-a30c-490f-9497-9d7c8f7c9447_rw_1920.jpg?h=ecb8420165db763229f5bef176710e1d)