The A-Classes global positioning is #JustLikeYou. So during the South African Pride Festival, we decided to use the 64 interior lights of the A-Class to show the world just how diverse #JustLikeYou really is.
Publicis Emil
ECD: Donovan Bryan | CD: Neil Meyer | Social Lead: Alasdair Easton | Copywriter: Jonathan Dennis
Copywriter: Nick Watts | Copywriter: Kaylee Germann | Art Director: Richard Thompson
