The A-Classes global positioning is #JustLikeYou. So during the South African Pride Festival, we decided to use the 64 interior lights of the A-Class to show the world just how diverse #JustLikeYou really is. 

Publicis Emil
ECD: Donovan Bryan  |  CD: Neil Meyer  |  Social Lead: Alasdair Easton Copywriter: Jonathan Dennis  
Copywriter: Nick Watts | Copywriter: Kaylee Germann |  Art Director: Richard Thompson
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